Usman Ahmad, PhD, is a dedicated lecturer and enthusiastic researcher with a solid background in both industry and academia. His industrial experience includes proficiency in budgeting, accountancy and data management. In academia, Usman has excelled in teaching undergraduate and graduate courses, module management and has played a key role in developing a new academic degree programme in Business Analytics. He is highly experienced in research, particularly excelling in industrial research projects with major vendors such as Philips Healthcare and Getz Pharma.