Course Content IBA event management

With a combination of theoretical and practical modules, the IBA in Event Management will equip you with the knowledge and skills needed to professionally manage events in a variety of sectors.

The syllabus is informed by the idea that event managers have a range of creative and technical responsibilities that often shift with every project and the fact they are in charge of research, planning as well as overseeing execution, often in minute detail.

The IBA in Tourism Management will take either three or four years to complete, depending on your academic progress and drive. The compulsory work placement module offers you a great opportunity to gain first-hand experience in the field which will improve your employment prospects following graduation.

 

Core modules include:

Event Operations and Project Planning

Event Marketing and Communication

Market Research in International Events

Media Technology (Events Management)

Corporate Entrepreneurship

Final Project